Massive GTA IV Advert in NYC Gets A Face-lift

06
Jul
2007
By MishoM | 6th Jul 2007 at 03:36 GMT in GTA IV | 26 Comments
Remember the massive GTA IV advertisement in New York? Well it recently underwent a face-lift! The advertisement used to read "IV", and then "Coming Soon" underneath the giant logo, it was changed to the newest GTA IV logo, which reads "Grand Theft Auto IV" and they've taken out the "Coming Soon" from the ad. (Rockstar Games logo is still there, as is the ESRB "RP" rating, as is "RockstarGames.com".) They've changed it to the logo used on the official GTA IV site, which can be found here. Below are pictures of the building undergoing the changes:

Posted ImagePosted Image

Bigger versions of those images of the building can be found at "nicknormal"'s Flickr. If you want to see the building for yourself, it's located at "the corner of Greene Street and Canal in New York City". This seems to me, to be the final logo for the game. It's on the official website, they're using it on advertisements, it was in a few magazines, I'd expect to see this logo on the final box art for the game as well.

Thanks Gerard, Adriaan and nicknormal.
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tilly's photo
tilly 6th July, 2007 @ 03:50 - Permalink
yay, now most of the people actually know what it is!
MishoM's photo
MishoM 6th July, 2007 @ 03:54 - Permalink

yay, now most of the people actually know what it is!

Yeah, really. I can imagine some people not knowing exactly what that giant "IV" meant. BTW guys, its my first news post. How did I do?
tilly's photo
tilly 6th July, 2007 @ 03:56 - Permalink
good actually. you sound like an admin! :o
MishoM's photo
MishoM 6th July, 2007 @ 03:59 - Permalink

good actually. you sound like an admin! :o

Thanks for the compliment!
Highwire's photo
Highwire 6th July, 2007 @ 04:08 - Permalink
Pretty good for ur first one. I never knew about the big IV advertisement in NY.
#1 canuck fan's photo
#1 canuck fan 6th July, 2007 @ 04:44 - Permalink
I thought there was one about GTA:SA too
Edit:you were really good on a scale of 1\10 i rate you 11\10
Artur's photo
Artur 6th July, 2007 @ 05:47 - Permalink

good actually. you sound like an admin! :o

Yeah you did, before I came to the actual forum part of the site I thought it was Chris saying all this stuff. Haven't been around the forums lately, and saw the news team thingy below your name. Guessing some new thing, for members who dig up a lot of info? Pretty nice addition to the forums, I'll check it out in the Announcements Section.

But yeah, now people driving their cars by will know that GTA IV is coming soon! :D
7.62mm's photo
7.62mm 6th July, 2007 @ 06:02 - Permalink
Looks great! :D
surrealistic ArtSweet's photo
surrealistic ArtSweet 6th July, 2007 @ 06:03 - Permalink
awesome post man, you've earned that news team job :thumbsup:

now the new yorker will know what's coming to 'em
7.62mm's photo
7.62mm 6th July, 2007 @ 06:18 - Permalink
You did good MishoM ;) Keep us informed. Or else... You're fired!! haha jk man ^_^
Jared's photo
Jared 6th July, 2007 @ 08:18 - Permalink

yay, now most of the people actually know what it is!

Yeah, really. I can imagine some people not knowing exactly what that giant "IV" meant. BTW guys, its my first news post. How did I do?

Top job, very professional indeed :).

As for the RP on the poster and website, the game isn't finished in development yet, as seen in Chris's story yesterday they are still recording voice overs. The game wouldn't have been sent away for rating yet, and I would say from the recent events with Manhunt 2, it's not something Rockstar are looking forward too.
CroScorpion's photo
CroScorpion 6th July, 2007 @ 08:40 - Permalink
Yes, excellent job.
Nice news, but R* could do this before since second trailer is already out.
Dmac's photo
Dmac 6th July, 2007 @ 11:01 - Permalink
Great post, Professional indeed. :P
Dark Lord's photo
Dark Lord 6th July, 2007 @ 11:11 - Permalink
Looks good.
Nice way for publicity :P
Adriaan's photo
Adriaan 6th July, 2007 @ 12:31 - Permalink

BTW guys, its my first news post. How did I do?


Credit your sources perhaps? http://www.gta4.net/...ye-vee-no-more/
TM™'s photo
TM™ 6th July, 2007 @ 12:41 - Permalink
I wish they put this Ad banner in Leicester, Would be funny to see it, plus my friends would buy the game if it's been heard around many places.
Jace's photo
Jace 6th July, 2007 @ 12:45 - Permalink
Cool, looks like the news is going to get a boost now.
Nice find MH :)
Stojko's photo
Stojko 6th July, 2007 @ 12:58 - Permalink
Nice... I never knew about it before either.
The Bossman's photo
The Bossman 6th July, 2007 @ 13:01 - Permalink
Nice job MishoM, good for your first news post.:) This will only help to increase the publicity for GTA 4, which can only be a good thing.


BTW guys, its my first news post. How did I do?


Credit your sources perhaps? http://www.gta4.net/...ye-vee-no-more/


Give the guy a break, he altered the post and made it his own. He didn't mention the source, but he's new and will learn things like this over time.
Red_91's photo
Red_91 6th July, 2007 @ 16:12 - Permalink
Grat stuff man, If I didn't read other peoples posts I would have thought Chris himself posted this,

Anyway I expect R* to start going European and bringing some of there marketing ideas here in the UK instead of just NY and America
MishoM's photo
MishoM 6th July, 2007 @ 18:17 - Permalink

BTW guys, its my first news post. How did I do?


Credit your sources perhaps? http://www.gta4.net/...ye-vee-no-more/

Sorry, I apologize. (I've updated it now.)
Adriaan's photo
Adriaan 6th July, 2007 @ 20:28 - Permalink
That's not what I meant, but ok...
Gerard's photo
Gerard 7th July, 2007 @ 11:05 - Permalink
Posted Image

Your ImageLodge account is out of bandwidth - I'll get Chris to up it a bit. For now I'm replacing the images with my own.
TM™'s photo
TM™ 7th July, 2007 @ 11:07 - Permalink

Posted Image

Your ImageLodge account is out of bandwidth - I'll get Chris to up it a bit. For now I'm replacing the images with my own.


I guess your Imagelodge account is out of bandwidth too Gerard. I just saw this on the main page and I was going to post it to tell MishoM.
Gerard's photo
Gerard 7th July, 2007 @ 13:24 - Permalink
No that one there is the one thats out of bandwidth, mine isn't (yet).

If you still see the above image on the main page, refresh it.
MishoM's photo
MishoM 7th July, 2007 @ 13:33 - Permalink
Thanks Gerard, I'll see if I can host images at TGTAP....

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